Public relations’ unique function is to help the organization develop and maintain relationships with all of its key public’s and stakeholders by effectively communicating with these groups… For example, it will be critical that all employees in the organization understand that strategy and their role in executing it.
Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” Public relations can also be defined as the practice of managing communication between an organization and its publics.
Every business has a story to tell. The goal of public relations is to tell your story in a way that helps people remember and feel a connection to your business. There is a reason that people read books, go to movies and still attend live theatre…they love stories.
There are a thousand ways to tell a story. The key is to know and understand your audience and to craft a story that captivates with power and emotion. No audience is the same. A truly gifted storyteller must tailor a story to suit the audience. A seasoned public relations agency must do the same.
Word of mouth referrals remains the most valuable form of marketing. Nothing drives word of mouth referrals with more power than positive public relations. The Meditwitt will help your business get the publicity it needs. From press releases to articles, radio and television interviews, speaking engagements and more…when you have something to say… The Meditwitt will help you say it.
Consistent, good publicity supports your advertising and gives credibility to your message. Investment in ongoing Public Relations will give your company a competitive edge.